CHOKECHERRY UNVEIL DEBUT ALBUM ‘RIPE FRUIT ROTS AND FALLS’
chokecherry, comprised of vocalist/guitarist Izzie Clark and vocalist/bassist E. Scarlett Levinson, are thrilled to announce the November 14 release of their debut album Ripe Fruit Rots and Falls. Pre-save it here.
To celebrate this moment, chokecherry release the video for the angular new single Major Threat.
While chokecherry are known for crafting lush soundscapes, Major Threat, whose title nods to hardcore legends Minor Threat, is inherently punk rock and gritty, giving fans something they've not yet heard from the band. It's jarring — in the best possible way. The accompanying visual, shot on VHS and delivered in just a few days, demonstrates the important DIY spirit at chokecherry's core.
"I grew up on heavy surf punk — hello, Southern California — and this track brings me back to 2016-era mosh pits at the Teragram Ballroom in L.A. or the Velvet Jones in Santa Barbara," Clark explains, tearing back the curtain and inviting the listener to fully immerse themself into the experience of the song. "Vocally, I was very inspired by Brendan Yates (Turnstile) and Zack de La Rocha (Rage Against the Machine). The inspiration for the track came from a (fleeting) feeling of being discarded. The accompanying video is co-directed and pokes fun at the hell that is the 21st century dating scene."
Levinson weights in, saying, "Major Threat is one of the few currently recorded chokecherry tracks that really allows listeners to dip their toes into our live energy. This includes mosh pits, screaming, and running into the crowd mid-song. It's a direct homage to the scenes that shaped us and continue to do so, calling on inspirations like Turnstile and Mannequin Pussy."
She continues, "Of course, the bridge is packed out with classic chokecherry harmonies and layers, and the track concludes with a last-minute twist. The final lyrics are a nod to the toxic cycle of craving something (or someone) that's rejecting you; it hurts like hell and drives you crazy, but in the end, getting left is probably for the best."
chokecherry will embark on their first ever full North American headline tour, with special guests The Sewing Club. The trek kicks off with a West Coast record release show weekend, celebrating Ripe Fruit Rots and Falls with special guests Pure Hex. The California release weekend includes a hometown San Francisco show, in addition to shows in Los Angeles and Santa Ana.
MAJOR THREAT - OUT NOW
https://ffm.to/cc_majorthreat
RIPE FRUIT ROTS AND FALLS - OUT NOVEMBER 14
https://ffm.to/cc_rfrf